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Unbeatable Games

Client

Kenneth S. Nugent

Attorneys at Law

Service

Brand Platform (Day Camp)

Audience Research & Segmentation (SETI)

Media Planning & Buying

Targeted Digital Campaign 

Broadcast + OTV

Out of Home Billboards

Transit Ads

Year

2023-present

Everyone has auto insurance, but no one realizes just how unsatisfying the experience of filing a claim after an accident can be. Insurance companies have created a game that is impossible for you to win. If it feels like it’s rigged against you, that’s because it is.

 

Enter Ken Nugent: an expert who's mastered the ins and outs of their game. He's not just playing; he's playing to win on your behalf.

We launched the "Unbeatable Games" campaign in June 2024 following an extensive research project to segment our audience and identify actionable insights. The insurance companies make big promises, but Ken and his team know how to win the rigged games they play.

Broadcast & OTV

KSN Unbeatable Games - Darts :30
KSN Unbeatable Games - Ducks :06
Ken Nugent Client Testimonial - Caitlin
Ken Nugent Client Testimonial - Jeff
KSN Unbeatable Games  - Ducks B :30
KSN Unbeatable Games - Ducks :15

Stadium

Out of Home

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Attorney-Ken-Nugent_OOH-1.png
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